The Hospital for Special Surgery is ranked the #1 orthopedic hospital in the world, and has pivoted in recent years, like most healthcare institutions, in the acceleration of hybrid and tele-health. TVB has played a role in transforming communications via hundreds of short, uniquely branded animated videos. We took a simplistic style that would still capture the attention of the viewer and include key information about what they should know before and after their surgery at HSS.

 

How You Move Lab

Powered by HSS

 

Space Design

Space Render

Space Build

 

Website Design & Social Content

 

Full Body Metrics & Report Video

 

Collateral Design

 

HYML Videos

 
 

HSS Videos

11th Floor Video

48 Hours Before Your Surgery

Tele-PT

Vision 2030

Pricing Transparency

Hands Healing at home

Patient Reported Outcome Measures

RIIP

 

HSS Branded Apparel

 
 
 
Randy Herbertson

The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.

https://thevisualbrand.com
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